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Instagram starts removing the number of likes in Brazil

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Instagram started removing likes from photos and videos this Wednesday (17) for Brazilians. This measure is part of tests by the social network that had already tested in Canada. The main objective “is to ensure that users focus more on the photos and videos than the amount of likes they receive”. 

Com a mudança, somente o dono do perfil terá acesso aos números totais das publicações. Em nota, a empresa afirmou querer criar um ambiente no qual as pessoas deixem de se sentir em uma competição. A expectativa é que uma mudança desse tipo possa ajudar usuários a se importar menos com as curtidas e mais com as histórias.

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Number of likes only for the profile owner (PHOTO: DISCLOSURE)

The update is happening gradually and soon all Brazilians will no longer see the likes, it is not known for sure if this update will remain as it is a test.

Many are reacting positively and thanking you for the measure.

 

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