WhatsApp, Instagram and Facebook to be integrated in 2020
Facebook is working to enable messaging between Facebook Messenger, Instagram and WhatsApp, according to with a report from the The New York Timesthis morning.
Each service will continue to function as a standalone application, but according to the Teams , Facebook is rebuilding the infrastructure so that people who use just one of Facebook's apps can communicate with others within the company's ecosystem. All apps will also support end-to-end encryption. Facebook has yet to provide a timeline for when that will happen.
“We want to build the best messaging experiences we can; and people want messaging to be fast, simple, reliable and private,” a Facebook spokesperson said in a statement. “We’re working to make more of our messaging products end-to-end encrypted and considering ways to make it easier to stay in touch with friends and family across social networks.” .
By allowing these messaging apps to communicate across platforms, Facebook is no doubt hoping to keep users more engaged and encourage them to use this merged system as their primary messaging service. In doing so, the company can also drive greater user engagement for advertisers, boosting its advertising business at a time when growth has slowed.
Facebook has the most users of any social media platform, and by combining its assets in this way, the company could compete more directly with Apple's iMessage and Google's messaging services.
CEO Mark Zuckerberg said the project – “The integration that we envision, we’re just beginning to think about it,” said the co-creator and president of Facebook.
SOURCE: THE VERGE
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